The new toucan sam. Toucan sam the instantly recognizable mascot who has graced boxes of froot loops cereal for decades has a new look. At least that seems to be the only possible explanation for kelloggs froot loops decision to redesign its beloved mascot toucan sam into something entirely unrecognisable and quite frankly terrifying. Tried my hand and re designing that new toucan sam.
In early may 2020 the cereal company released a new commercial featuring a redesigned toucan sam with a drastically different cartoon style light blue head animated mouth with teeth and a rainbow color gradient on his beak. The internet is buzzing about the redesign of the froot loops mascot. Froot loops debuted the new toucan sam on instagram and people all over the internet started sounding off about the change.
Toucan sam redesign refers to the controversy surrounding kelloggs decision to redesign the iconic mascot of froot loops toucan sam. That mascot is ruined forever. But fans of the fruity cereal and a lot of people on social media.
Before long toucan sam got a new look and a new accent that more closely matches the mascot you know and love. In a new commercial dubbed toucan sams froot loops world the new mascot invites children to travel through a froot loop portal where they are transported to a magical world of milk waterfalls floating cereal and narwhals that feels more adventure time than kelloggs. But fans of the fruity cereal and a very vocal group of people on social media really arent feeling it.
Toucan sam the instantly recognizable mascot who has graced boxes of froot loops cereal for decades has a new look. More specifically fans arent so happy about toucan sams new look which includes a new fluorescent beak and visible teeth.